Google Analytics Certified

February 1, 2016

Booyah! Cheers to Google for verifying what I always knew: that I’m a total data nerd. Finally got around to getting my Google Analytics Certification. Lovely screenshot below for your lazy pleasure (or here if you don’t believe me, along with my Google AdWords certification).

My Bolster Digital job is largely* creating advertising (whether it be Facebook, Instagram, YouTube, Twitter, Google Display, Search, EDMs or publisher ads) that go to our clients’ websites, so analytics is pretty important to understand what consumers are doing once they’ve clicked on an ad. (Second part is getting them to hand over their money for tickets/records/merch/stuff to satisfy their inner music snob.)

Screen Shot 2016-02-01 at 12.10.05 am* The non-advertising parts of my job are waving at people like the Queen because I sit close to the door, and eating snacks constantly.

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